Lenovo and Lionbridge partner to deliver personalized customer experiences–with global brand consistency and local-market relevance.

By providing quality, highly relevant, localized, custom content—informed by cultural and local-market insights from Lionbridge—Lenovo is able to meet and exceed consumer expectations and strengthen its global brand.

Benefits by the numbers

Lionbridge helps Lenovo communicate and build relationships with customers the world over. Here are just a few of the ways they benefit:

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33% faster translation turnarounds

Rapid response times are enabled by Lionbridge’s 365-day, follow-the-sun support model across China, Finland, Ireland, Poland, and the United States.

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Local-language sites go from 16 to 31 

Since partnering with Lionbridge, Lenovo continues to expand its international reach to meet the growing demands of the connected global consumer.

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98% translation memory leverage

Lenovo boosts efficiencies and cuts costs with Lionbridge translation memory technology—leveraging 30% more previous translations than a former provider.

How Lionbridge helps Lenovo create valuable global customer experiences

As a $46 billion personal technology company with customers in more than 160 countries, Lenovo does more than deliver quality, industry-leading products.

They’ve created a culture of innovation focused on making computing easier for customers. It all starts by delivering consistently valuable customer experiences across multiple devices, channels, platforms, and geographies.

Lionbridge helps Lenovo create these experiences through its deep language, cultural, and global marketing expertise.

“Lionbridge is the way we communicate to the customers around the world.”

Keith Vicek, Senior Software Engineer, Lenovo

We work closely with Lionbridge to develop custom streams of content—and to translate and localize that content. They’ve just made it easy for us to deliver great products to our global consumer audiences.


—Jonathan Mulder,

Head of Lenovodev.com, ECS Content Programs and Digital Store Practice, Ecosystem & Cloud Services (ECS), Lenovo

Lionbridge helps us gain local insights into what users are doing, which devices and platforms they’re using, and how they prioritize experiences. All of which help us to innovate and deliver more value to global consumers.


—Peter Gaucher,

Executive Director, Ecosystem & Content Services, Lenovo


Related services

Lenovo partners with Lionbridge to localize software applications, user publications, websites, marketing materials, and more. Additional services include content authoring, localization testing, user-experience testing for phones and tablets — as well as mobile — carrier field testing for phones, and crowd testing services.

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Lionbridge’s professional translation services enable more than 800 world-leading brands to increase international market share and effectively engage their customers in local markets worldwide.