Life Fitness has standardized on Lionbridge onDemand for all of their translation needs across departments and content types.

Lionbridge onDemand uniquely delivers translation software and service in one, automating quotes and delivery commitments and streamlining the entire process for Life Fitness.  Learn more about Life Fitness at


Lionbridge onDemand has enabled all Life Fitness departments to use a highly automated system to streamline the translation process. Here are some areas where Life Fitness has achieved significant benefits:

 Life Fitness_automated quotes delivery dates

Automated quotes & delivery dates

onDemand’s ease of use and support for 50+ content types has enabled  all departments to receive automated quotes and delivery dates.

 Life Fitness_streamlined purchasing


Purchase orders and invoices across all cost centers are now managed centrally in onDemand, eliminating manual processing and errors.

 Life Fitness_better visibility


Since streamlining the purchasing process, the onDemand platform has given Life Fitness full insight into individual, departmental, and overall spend.

 Life Fitness_streamlined content workflow

Streamlined content workflow

With onDemand for Drupal, Life Fitness has automated the flow of translation content through their content management system.

Life Fitness_easy review process

Easy review

The In-Country Review feature streamlines the translation review workflow for reviewers.

Life Fitness_consistent brand voice

brand voice

Lionbridge’s unique Global Brand Voice approach has aligned corporate brand standards across all markets for Life Fitness.

Life Fitness has many global reviewers that assist with translation review, but also have other responsibilities. Lionbridge’s Global Brand Voice has allowed our global teams to work with Lionbridge and solidify our brand assets, including terminology databases and style guides. This has resulted in high-quality translations that are entirely on brand, and require little to no review from our reviewers.”


—Heather Sieker,

EMEA Marketing Manager

Related services

Life Fitness partners with Lionbridge onDemand as a way to respond to their highly engaged customer base, creating an immersive, engaging digital experience for their brand.

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