Marketo “Revvies” Award Recognizes Lionbridge for Outstanding Achievement and Leadership in Revenue Acceleration
Lionbridge Technologies, Inc. (Nasdaq: LIOX), today announced that it has been named a finalist in the third annual Marketo Revenue Performance Excellence Awards. The “Revvies” recognize and celebrate customers and partners that are using Marketo’s marketing automation solutions to push outside the bounds of existing markets and away from entrenched players.
Lionbridge has been named a finalist in the Most Successful Global Revenue Execution category, which measured partners who leveraged the Marketo platform to manage the execution of their marketing programs across multiple geographic regions to increase revenue, global alignment and overall business impact.
Lionbridge’s solutions enable the world’s top brands to manage, adapt, execute and optimize their digital marketing programs in local markets worldwide. Leveraging its experience with Marketo for its own initiatives, Lionbridge recently introduced the Global Email Operations solution, integrating leading technology such as Marketo with Lionbridge’s proven global marketing services to help clients to centrally develop and execute email campaigns across multiple platforms, geographies and languages.
“Our selection as a finalist for the Revvies underscores our focus on deploying innovative, technology-enabled, global digital marketing solutions for our clients,” said Marc Osofsky, SVP of Marketing for Lionbridge. “In addition to our own benefits of using Marketo, we are also enabling our clients to realize uplift in global campaign performance at less cost than a decentralized approach.”
Revvie finalists were selected based on the following criteria: Innovation, leadership, success metrics and business impact. Finalists will be celebrated on April 10th 2013 at the 2013 Marketo Summit in San Francisco.
“Being a Revvie finalist demonstrates Lionbridge’s thought-leadership and the substantial business impact they’ve accomplished by using Marketo,” Sanjay Dholakia, CMO at Marketo. “It is the marketer’s time to transform the industry and we are extremely proud of our Revvie finalists for rising and leading this charge. Congratulations to our finalists – we look forward to working with them as they continue to innovate with Marketo.”
Lionbridge enables more than 800 world-leading brands to increase international market share, speed adoption of products and effectively engage their customers in local markets worldwide. Using our innovative cloud technology platforms and our global crowd of more than 100,000 professionals, we provide translation, online marketing, global content management and application testing solutions that ensure global brand consistency, local relevancy and technical usability across all touch points of the customer lifecycle. Based in Waltham, Mass., Lionbridge maintains solution centers in 26 countries. To learn more, visit http://www.lionbridge.com