3 Strategies for Navigating Corporate Silos to Create Killer Global Content

Ian Brooks, Global Digital Strategist at Lionbridge, shares 3 strategies to help brands create high impact global content by effectively managing organizational silos.

Organizational silos are often seen as a setback while creating good quality content. However, silos are not the enemy of great global content. If effectively managed, they can help brands achieve their business goals by using such an organizational structure to their advantage.

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