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Case Study: Multilingual Retail Marketing
New AI Content Creation Solutions for a Sports and Apparel Giant
How does a major telecommunications and IT company produce and distribute time-sensitive content 24/7 to its clients in three languages during uncertain times?
Switzerland’s Swisscom encountered this situation when COVID-19 emerged, and its crisis communication taskforce needed to provide timely communications to its customers in three languages. Swisscom turned to Lionbridge—a 13-year-partner to Swisscom—for support.
Read the Case Study to learn how Lionbridge created an out-of-the-box, virtual solution to deliver fast translations that adhered to brand voice and national security requirements without sacrificing quality.