AI Solutions
Additional Services
Case Study: Multilingual Retail Marketing
New AI Content Creation Solutions for a Sports and Apparel Giant
Millions of customers all over the globe rely on Amazon Web Services (AWS) to power their infrastructure. To best serve their user base, AWS must process a massive amount of multilingual content every day – such a large volume of materials requires a lot of manpower.
Finding that their localization team did not have sufficient bandwidth, AWS turned to Lionbridge to source, organize, and manage a centralized localization team that would handle everyday tasks. From HR functions and training to advanced reporting and program management, we developed a custom staffing solution to relieve pressure from AWS’ in-house localization team.
With our support, AWS is able to serve its customers more efficiently and effectively, resulting in more time to focus on big-picture projects and innovations. Read the case study to learn more about the key details of our success.