Design. Deadlines. Deployment. KPIs. Metrics. Marketing campaign management becomes even more complex when scaled globally. Simplify challenges and improve performance with a partner who can help you manage global marketing campaign operations.
Global campaign operations is the process of managing, producing, and delivering marketing content through multiple channels as part of a single strategy to achieve a particular goal or objective. Not all agencies have the global experience to manage the process well.
At Lionbridge, we have the global presence and marketing expertise to be a single point of contact for global campaign operations, offering advice and guidance across the deployment process.
By working with Lionbridge, you can leverage our global operating model and reduce your reliance on expensive agencies. We can help break down both divisional and regional silos that exist within your organization. You’ll also reduce cycle time and streamline global campaign content production and delivery.
Our Field Engagement Managers (FEM) will:
Our Field Engagement Managers represent your individual market needs and requirements and help optimize campaign tactics at a strategic level during campaign planning.
We’ll develop a nuanced creative brief for localized campaigns that enables the production of global content that delivers consistent core messaging and protects brand integrity.
Our Global Campaign Operations team can help with: