Based on a survey of global businesses, and a series of interviews with senior executives working for international organizations, this report looks at the role that a global content strategy plays in helping companies to expand their international brand footprint, while simultaneously seeking to improve the customer experience and increase their revenues.
You're focused on building a global brand and engaging consumers worldwide. But messages that resonate in one market often won’t resonate in others. Overcome these barriers. Our global marketing services deliver compelling content without sacrificing quality, consistency, or efficiency.
As global consumers become increasingly demanding, your marketing messages must be stronger than ever. To meet these demands, you need to overcome language and cultural barriers with content that's timely, relevant, and effective. Do you have the capabilities to handle it all?
You may rely on a series of agencies to help you close this gap. You may struggle to manage a growing array of systems and technologies. You may even be ceding control to local stakeholders who promise to ensure your messages are on target.
Reduce global marketing complexities and deliver optimal results with Lionbridge’s combination of language, marketing, and creative production services.
With Lionbridge as your global marketing services partner, you'll get a global operating model, flexible approach to technology, and deep language and cultural expertise so you can:
With Lionbridge, you can deliver relevance on a global scale.
“Lionbridge is the hub in our process to launch products and to launch translated and localized content. Lionbridge helps us with translations, with SEO, and does that with a really efficient and agile process.”
An overview of the team, tools, and processes you need to effectively manage the integration of customer experience and localization.
"When you decide to take your brand global, you must do so in a way that reaches all your customers—not just those who speak your language."