Understanding Voice Search

Voice Search Plays a Key Role in the Future of Global Marketing

As virtual assistants and AI technology become parts of our homes and cell phones, voice search has become a pivotal tool to reach those looking for a quick and definite answer to their questions. One in four U.S. adults owns a voice assistant, creating an eager audience for voice search.

But winning the coveted ranking enabling your article to pop up in voice search requires a voice strategy separate from a typical SEO strategy and requires going far beyond translation. In this whitepaper, learn how to succeed with voice search in different markets.

You’ll learn:

• Why languages besides English create the greatest opportunities for voice search
• What to keep in mind when creating voice search-friendly website content
• How to conduct in-market research for voice search opportunities